Drug Abuse Essay Example for Free

Drug Abuse Essay 1.0 Topic and Chosen aspect Drug abuse among teenagers is the chosen aspect for this report. Drug abuse is defined as the excessive use of drugs without medicine justification. It is reported that 50% of teenagers have abused a drug of some kind (Teendrugrehabs n.d.). 1.1 Critical evaluation of findings One of the main factors of drug abuse among teenagers is due to peer pressure. Based on statistics 80% of teenagers are affected by peer pressure (Wallace 2011). Wanting to be accepted by their peers, they are willing to do anything. Their desire to be socially accepted will cause them to be influence by their peers. Thus, this will lead them to the abuse of drugs to make things more exciting and not left out. Besides that, it is very hard to say â€Å"NO!† to their peers. Furthermore, another reason for teenagers to be easily involved in drug abuse is due to the easy access to drugs. 54% of the students of private high schools reported that drugs are accessible in their schools while 61% of the public high school students state that their schools are â€Å"drug-infested† (Pahuriray 2012). As drugs can be easily obtained everywhere. 2.0 Processes Various steps were undertaken to attain the sources needed for the report. However, a lot of the sources from the internet is too vague and the statistics are already outdated.

Acting Technique Essay -- essays research papers

â€Å"Would that the stage were a tight rope where no incompetent would dare to tread.† -GOETHE Goethe is speaking from an author’s point of view. It is the actor’s tremendous and frustrating challenge to act in plays written by Goethe and other great playwrights. Actors have to communicate complex and subtle ideas, like those that appear in Strindberg, Ibsen, Shaw and Arthur Miller. The modern actor must have virtues that the playwright, perhaps, does not have, and one is the instinct that awakens the actor to act. That instinct is stronger than we know or can analyze. An actor’s total being – mind, spirit, soul, and that essence which is talent – must be devoted to his craft. In this life, most people are forced to use only one side of themselves. All those other selves create a unique unquiet in the actor’s soul, and what provokes the actor‘s talent to be heard. Before an actor can let his voice be heard, he must visualize his needs and fears. He must make a distinction between growth and success. To humanize a young actor, have them list their assets and faults. The actor has only his own body as an instrument. Thus, he must continuously work on four tools: the body, the speech, the mind, and the emotions. An actor has the right to survive, to grow as an artist. This entails a special strength, a new discipline, and self-awareness. Only then can he realize his goals and the work ahead of him as a professional actor. The profession of acting gives the actor the opportunity to make of himself the most that he can be. The ultimate aim of this technique is to create an actor who can be responsible for his artistic development and achievement. The first tier is the energy of the voice. Resonating to reach the audi... ...ications that are more creative. This is why professional productions are more captivating and real than proletarian shows. Justifications that are more complex can be found and based on the circumstances. Justification can be taken one-step further when it is applied to characters and their beliefs. This will aid in character development and is beneficial on stage. Like a juggler of sentiment, an actor must be flexible on stage. He must be quick in reacting, but deliberate in emoting. He must have extraordinary imagination, and resolute justification. The actor’s profession is not an easy one, but is an art that crosses the aesthetic barrier and reaches an audience. He knows there is a difference between the truth of life and the truth of the theatre. The actor must communicate on the highest level. The actor must be a master of both words and ideas.

Loyalty Marketing

Customer Loyalty Program for Restaurants in a five Star Hotel:Customer marketing long since began when marketing practices started.   Loyalty marketing is not a new concept.   Best customers generate most profits an example was in the 50s when ‘mom & pop stores look after its best customers.   A good customer spends more than thirty percent and keeps coming back but worst customers are less loyal.Chris X. Moloney and Fred Reichheld noted that loyalty marketing has a new marketing discipline called â€Å"Customer Advocacy Marketing† (CAM).   This programme in marketing is strongly linked with loyalty and customer referral (Wikepedia).With the future, it seems that new technology can always be costly but it is a marketer’s friend.   Hence, technologies and techniques of the past in some tasks are most reliable and appropriate especially in the business of hospitality and restaurants particularly for tasks where attitudes and habits of consumers are difficu lt to change.I.   Customer Loyalty – its benefitsThe rapid advancement of technology, relations between the 21st century customer and supplier needs to be nurtured because of growing competition and new demands or high customers’ expectations.   Restaurant businesses grow faster than the rate of demand.   A business is building up then suddenly a new comer comes along.   For this reason, it made sense to nurture or retain regular good customers than to attract new ones.a. Long Term ProfitabilityMarketing is supposed to contribute long term profitability into a business but competition is intense.   Now it is important to regard its effort in a changing marketplace.First of all we must check how a loyalty program fits an establishment, how can it continue to progress, and how to encourage future investment for its continuous development or its expansion?Customer Loyalty Program is only one aspect of the comprehensive marketing techniques but it is the central pillar of the plan.   In the article written by Randolph Hobler he noted that only 5% of the top 130 restaurants in the US have loyalty programs (Hobler).   Sixty percent of consumers go to restaurants with rewards program.   However, despite of the knowledge that a good loyalty program pays back from the very beginning; (example is the Tesco’s Club Card who makes money from day to day). Still, only twenty five percent of the National Restaurant Association in the U.S. used loyalty program.To attain this program data must be collected and from these data a study or an intelligent interpretation should be provided to have much clearer picture on the customer base.   Most of the program will have this question â€Å"When is the payback begun to happen?†Ã‚   For some it happens right away but in some it will depend on the circumstances.b. Customer RetentionHigh performing companies retains customers and magnets other clients.   Businesses that retains its client s makes more money at lower cost than the one who constantly pays for advertisements just to invite new customers.   A loyal customer depends mainly on the good and sound practice of the business and its marketing schemes at all times.   Clients are normally easy to lose than to win.Retaining customers have simple principles:   know your clients and reward them.It is important to perform the following tasks:a. Study the peak-hour and plan to retain the number of customers at slow times.b. Make new menu items and take-out productsc. Provide functions activities such as parties with specialty drinksd. Up-sell products like value mealse. Provide incentives and encourage secure registering and loading of cardsf. Changing business operations for a greater profit must also be considered by creating an economic balance between getting the attention of customers and in giving them rewards.II. How to build customer loyalty – its factorsCritical factors to built customer loyaltyM arket Size or EstimationThis is a tool which gives very good guidelines to calculate market sizes reasonably of the member base who would receive loyalty programs or rewards.Trends and ForecastTrends means consumer behavior and spending patterns based on customer marketing initiatives and forecasts of future marketing campaigns.Best practices and InnovationsProblems with loyalty programs and practices will be examined like issues and pitfalls, corporate values and visions including inconsistent messages to consumers, comparing loyalty rewards from competitors and finding out what does not work.Best Customer Marketing Access Pricing and Customer Lifetime ValueAs it implies, directing good customers since they bring the most profit.   Since pricing strategy is the key features in every business, best customers should have access to discounted pricing throughout its lifetime.   Customers may collect points on their purchase on a frequent or everyday basis measuring loyalty’s effect on the customer’s lifetime value.Essential data or business models can be used to analyze CLV calculations.  Ã‚   â€Å"The most important factor in consumer loyalty program is the price†(Weiss). Although it is important not all people buy because of the price but sometimes because of   loyalty to the brand.Customer loyalty and analysis – New toolsWe do not develop loyalty tools from scratch but examine newer tools used by the loyalty rewards program.   Some of them are:   The loyalty token – it is the bit of the program that members carry in order to have contact with the program.   An advantage of this is to link the transaction with the database however those data can be transmitted to and fro.   Why?   It is important to search the true value and function of a reward, its properties, getting the most of it, and the reward redemption process.Human Aspect of the Loyalty programThe aspect of human loyalty is very important.   This is the cycle of customer – employee – shareholder/owner relationships.   These are actions and emotions that must satisfy every human condition.   This is also one way of keeping clients happy with a new policy since most of the time the front liners are the one who deals with customers closely and yet are the ones who are underpaid.Customer loyalty program for hotels, resorts and casinosOne reason why restaurants in hotels are not expanding on its reward program is due to the fact that almost 50% of visitors do not belong to any loyalty program.   The business is still an untapped market.  Ã‚   For instance the use of wireless consoles to summon waiters, loyalty programs with personalize services such as greeting the customer by the name and   seats the client at their favorite table with his usual drink etc.. Technologies are also employed to hasten meal preparations.The future of loyalty as what experts thinks:The best way of looking into the future is to examine what happened in the past and from that make a projection.   Though it is hard to make expectations because sometimes things happen when you least expect it.The trend for globalization will have two distinctive effects. One, there will be no division in the international border.   We will have a global macro-regional system as opposed to centralized system we have today.  Ã‚   Second, worldwide trend on customer loyalty will be more difficult to develop because of the ever changing consumer values. (Trend).The future is here today. It would be to the disadvantage of new marketers of today if they would not embrace the new technologies.We are expected to see in the future more sophisticated innovations and consumers will expect more points to buy items which ordinarily are out of reach.   Marketers who will not embrace this change will be at the least advantage state.Since the opening of Scala’s Bistro in 1995 a culinary of French and Italian countryside, the restaurants focused on list of primarily California and Italian selections of wine along with few French varietals.   Scala offers 10-15 choices by the glass and 150 selections by the bottle.   The restaurants serve culinary delights of both Italy and France; fresh local vegetables combine to a rustic innovative menu.   It has offered 18% of gratuity to parties of more than six.   One can be found at 432 Powell Street, San Francisco, CA. or search the web to find out comments of its satisfied customers.References:Hobler, Randolph. â€Å"Late to the Table.† 2006.Trend, Herman. â€Å"The Future of Customer Loyalty â€Å", 2007.Weiss, Allen. â€Å"Is Price *Really* the Most Important Factor in Consumer Loyalty?† 2007.Wikepedia. â€Å"Loyalty Marketing.† 2007.

The Reality Of Reality Tv Essay - 2065 Words

It is a given that the culture we consume shapes who we are, more specifically what we view on television shapes the content of our minds. It is also generally known that children can be easily influenced by what they see on television. Reality TV is no exception to this rule. It may appear that reality TV is a benign phenomenon but it is in fact a virus that has quickly diseased our society. More specifically, it attracts girls most mercilessly by affecting them negatively as to how they perceive themselves. Indeed, girls who watch reality TV learn that deceit and meanness is normal behaviour in order to achieve success, begin to self-objectify more and have a higher expectation of more drama and conflict in their lives as well. The reality of reality TV is that it negatively portrays females. Is there no end to the onslaught on the female gender by television? According to Melissa Henson, director of communications and public education for the Parents Television Council, â€Å"Because girls are seeing people behaving in a negative way on reality programs, they tend to accept that that s normative behaviour.† (Semigram, 1) That may be fine when the behaviour is positive but what of the behaviour viewed on reality TV? Watching a heavy diet of meanness and lying in order for females to get ahead has a horrible impact on girls. Does reality TV really portray meanness and deceit? Yes, it unquestionably does! In fact, an extensive survey done by The Girl Scouts of the USAShow MoreRelatedThe Reality Of Reality Tv951 Words   |  4 Pages Reality TV and You Television shows were created to entertain the public and soon generalized shows became a bore. Reality TV shows are widely varied but are similarly based on the lives of non-fictional characters that brings out their daily challenges and achievements. This genre of TV programs gives a huge impact to its audience of, mostly, twelve to nineteen year olds. Critics and bloggers heavily criticize the negative teachings of Reality TV and indirectly force viewersRead MoreThe Reality Of Reality Tv Essay1601 Words   |  7 Pagesreasons. Reality TV is a common source of entertainment on various channels and media outlets. The purpose of reality TV is to â€Å"promise more drama, suspense, and laughter while pushing the envelope of what is morally and socially acceptable, funny, and, of course entertaining† (Glouner et al.). This type of media allows real people to connect to those on TV. Reality is not completely real, there are aspects of it that are scripted, rehearsed and complet ely altered (Crouch). Reality TV has existedRead MoreThe Reality Of Reality Tv908 Words   |  4 PagesToday’s audience grabs hold of reality TV now a day. Looking forward week to week to watch these unscripted real life situation shows. In a way it s becoming increasingly hard to avoid not watching. Some viewers see the TV show and tend to be attention seekers, and reality TV allows them to fantasize about achieving status through instant fame. Too much reality TV may lead viewers to idealize real world situations, like romanticizing dating. Like when Truman saw the girl in the library who was anRead MoreThe Reality Of Reality Tv991 Words   |  4 PagesI truly believe that reality TV needs a different name. At first reality TV was created with the aim to depict reality, but over time different interests and actions have resulted in doing the opposite of this. I would even go so far to say that reality TV has become just as fictional as fiction based television. â€Å"Reality† is defined as â€Å"the world or the state of things as they actually exist, as opposed to an idealistic or notional idea of them†. However, Reality TV in no way represents this definitionRead MoreThe Reality Of Reality Tv Essay1919 Words   |  8 PagesCreeber (2008) the genre of reality TV is typically shaped by the weekend program, followed by results and elimination – hence, Dancing with the Stars has performances on Sunday and results of voting of Monday. As shown by Throng (2015), this episode, screened July 12, had 346,930 people watching with a potential audience share of 8.3% of total viewers watching TV at that time, which can be compared to the competition on other stations (Neilsen, 2015; Throng, 2015). TV One screened Sunday at 7-8pmRead MoreReality Tv1014 Words   |  5 PagesReality TV Blake Brandt Reality TV has unseen effects and is detrimental to society. Reality TV is the current trend on TV that has brought back the buzz to television, but it also has unforeseen effects on its viewers. Some examples of Reality TV shows include: American Idol, The Bachelorette, Americas next top model, fear factor, etc...These shows range from singing talents, overcome their fears, to looks and beauty. Reality TV brings drama and voyeurism to its viewers by making its viewersRead MoreReality Tv1076 Words   |  5 Pagesmedia, reality TV stars like Snooki and Kim Kardashian are on the rise. Most channels on television have at least one reality show, from following housewives to remodeling homes of real life families. However, there are some reality programs that display bad examples, especially for young audiences that are keeping up with each episode. On MTV people see girls being drunk in public, addicts doing drugs, and young girls raising babies at young ages; these are situations seen on reality TV shows. JeremyRead MoreReality Tv869 Words   |  4 PagesRUNNING HEAD: Reality Television, why? Reality Television, why do we watch these shows? Norma Gallegos ENGL122 Allorah Wyman Feb 4, 2013 Reality Television As a child growing up watching televisionRead MoreReality Tv1784 Words   |  8 Pagesthing they do is turn on the television set. According to a survey done by Emory H. Woodard and Natalia Grindina, â€Å"on average, people are watching over 51 hours of television- that is five hours a day of TV on average for the last quarter of the year. Teenagers (12 to 17) spend 103 hours watching TV a month, whereas senior citizens (65 or older) spend 207 hours†(Media in the home) With the slumping economy, people are forced to stay at home to conserve resources. Although there are plenty of economicalRead More Reality TV Essay1074 Words   |  5 Pages Reality TV: The Rise of a New Show â€Å"The Contender† nbsp;nbsp;nbsp;nbsp;nbsp;One of the newest shows to hit the vast majority of reality TV shows that already exist is The Contender. The Contender is a show that focuses on all the hardships, training, pain, and dilemmas that a boxer, who is preparing to fight, must endure. The Contender will be a very successful show, because it has the attributes of raw emotion that can’t be found when a director is yelling ‘action,’ and ‘cut.’ By raw emotion